Pharma Marketing News
PMN Home | Advertising Information | FAQs
About Us | Contact Us | Privacy Policy
Subscribe Glossary
Pharma Marketing Blog Pharmaguy Audio Podcasts Conference Calendar Reader Surveys

Share |

Facilitating Physician Access and Education Through Online Conferencing
A Review of MedConferenceLive®

Access to physicians is becoming more and more of a problem. Doctors need immense amounts of medical information, but their patient loads limit their ability to see pharma sales reps or attend conferences or other educational activities away from their offices at such venues as local restaurants and hotels. And it is impractical to bring KOLs and experts into the physician's office.

Recent studies indicate, however, that more and more physicians are accepting and even preferring online interactions with pharmaceutical companies. One way in which ePromotions and educational programs are delivered to physicians is through Web conferencing.

This article reviews a proprietary web conferencing platform that, in 2005, is projected to be used for 6,000 live online events attended by some 300,000 physicians around the world.

The article includes the following sections:

  • Physician Access is a Problem
  • Web Conferencing is the Solution
  • Connecting the Dots
  • Types of Conferences
  • TABLE: Web Conferences vs. e-Details

Read this article now. It's FREE...

Download PDF file

PMN41-02
Issue: Vol. 4, No. 1: January 2005
Word Count: 855

Find other articles in related Topic Areas:

Vol 4, #1 Contents











Search All Pharma Marketing News Pages

Pharma Marketing News Email Addr:  

Contact Information
Editor
Pharma Marketing News

Pharma Marketing News | Subscribe | Industry Insights | Podcasts | Pharmaguy | Blog
Surveys | Glossary | Conference Calendar | Advertising Information | FAQs | About Us | Privacy Policy

© 2014. Pharma Marketing Network. All rights reserved.