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Reprints from Past Issues
MSL Role in Educational Development
By Douglas L. Wicks
SUMMARY
Medical Science Liaisons (MSLs) are in an excellent position to lead pharma-sponsored CE planning and provide educational strategy for improving patient care by furthering effective medical educational activities.Order and pay for this reprint now using your credit card... ONLY $4.95This article reviews a presentation by Bob Reina, MS, MBA, Vice President of the Veritas Institute for Medical Education, and Sharon Schneider, PsyD, MBA, Program Director, Medical Education, Ortho-McNeil Pharmaceuticals Inc., entitled "Field Liaisons Team Effectiveness, The Role of the MSL in the Medical Education Setting."
The article includes the following sections:
- New Regulations Create an Opportunity
- Adult Learning
- Unharvested Thought Leader Findings
- Lack of Objective Outcomes Evidence
Download PDF file immediately after paying:
PMN41-03
Issue: Vol. 4, No. 1: January 2005
Word Count: 688
TOPICS: Physician Marketing | CME/Physician Education | Key Opinion Leader Management/Medical Science Liaison
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